Fashion is not something that stops. No matter what, this huge world of fashion finds its own way to glory. The glamorous models, the ramp walk, the out of his world costumes and an energy that always rises high defines the fashion arena.
Milano Digital Fashion Week
So be it during lock down fever in the world right now. The first step to prove this fact right here. The Men’s Milan Fashion Week set for June is postponed to mid-July and presented in purely digital format. Multiple photos and videos will travel digitally across the world.
China is a major market for luxury goods. Halting international travel and shutting shops have hit the fashion industry big time. Italy’s Camera Nazionale della Moda Italiana (CNMI) announced the first “Milan Digital Fashion Week”.
The brands will present men’s spring/summer 2021 collections. Also, men’s and women’s pre-collections on a digital platform with photo and video content organised in a calendar with slots for each label will be presented.
The move was taken to help companies reach out to buyers and promote their brands and keeping safe. International reputed brands are coming together for this new age fashion show. If this works fair, which it should, this might just be the future already.