Summer Breeze-By Kamakshi Kaul, VP Design Head, Max Fashion

Summers bring the urge to cool off. So head for the exotic beaches of India for exciting vacations. Keep your look beachy and go for relaxed styling. It’s all about fun silhouettes and bright colours. Just relax and enjoy!

Summer Dress, Vacationa Dress, Style
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Summer Vacation Style                                                                                Photo Credit- Tania Ganguly

Resort Style

Ace the resort look with breezy dresses, strappy off-shoulders and wrap-around skirts. Let nature be your inspiration and revel in floral fashions that are sure to make you smile. Comfort is the buzzword and leisure is top of mind. Let your personal style shine through even as you let your hair down and live the beach life.

Where to Go

This season discover one of India’s hidden seaside gems. Watch the sunrise on the eastern coast of India at Rushikonda near Vishakhapatnam, Gopalpur on the Orissa coast or Paradise Beach in Pondicherry. Don’t miss the amazing seafood served on the white sands at Kerala’s Kovalam beach or any one of the multitude of shacks on Goa’s pristine beaches.

Summer Dress, Vacationa Dress, Style
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Summer Vacation Style                                                                              Photo Credit- Tania Ganguly

What to Wear

Nothing says beach holiday better than a flowy, floral dress with a flattering silhouette. Set heads turning when you step on the beach in a tropical print dress with thin straps and lots of swirl. Who knows, the seaside breeze may just help you have your Marilyn Monroe moment! Off-shoulders are perfect for an evening out. Set the mood on a romantic walk with a button-down skirt. Don’t forget those conversation starters – graphic tees that make statements.

Summer Dress, Vacation Dress, Style
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Summer Vacation Style                                                                              Photo Credit- Tania Ganguly

What to Pack

Don’t forget your accessories. A straw hat with a wide brim can work double shifts when paired with a scarf to match your outfit. Carry a beach tote for the day-time and a party sling for the evening. When it comes to footwear, don’t compromise on comfort. Ensure a mix of resort collars and mao collars for on-point style. Jogger pants simply have to be there. Match with a pop over shirt for casual chic.

Summer Dress, Vacationa Dress, Style
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Summer Vacation Style                                                                              Photo Credit- Tania Ganguly

What colours to pick

It is all about bright colours like  Bubblegum Pink, Absinthe green, Deep Mint, Grenadine Red or Dusky Citron. Stand out against the emerald sea in vibrant hues that create just the right holiday mood.